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Yamaha Motor’s join hands for sustainable energy with an EV Startup

Yamaha and EV startup

Malbork Technologies works to make city transportation more sustainable as they make use of zero-emission electric cars.

Yamaha Motor’s Moto Business Service India, which was launched on March 2, 2022 has partnered with a 4-wheeler EV startup, Malbork Technologies, based in Bengaluru.

MD MBSI Shoji Shiraishi said in a release “we are excited to officially kick start our operations in the EV sector with Malbork. India is seeing rapid growth in sales of electric vehicles as travellers rush to switch from gasoline-powered vehicles due to the rising cost of fuel. Additionally, there are key signs of momentum in this key potential market of 1.4 billion Indians,”.

Moto Business Service India Pvt. Ltd. (MBSI) is a new venture of Yamaha Motors in India with the aim of creating new employment opportunities for Indian startups. It had recently collaborated with Royal Brothers.

Shoji Shiraishi added, “we will onboard electric vehicles across multiple cities and generate employment avenues. We plan to work with more mobility companies in the future and to transform the overall shared mobility space in India by bringing our financial and strategic experience from our stakeholders”.

These steps taken by business giants like Yamaha Motors are in accordance to the central government’s aim to achieve 100% electric vehicle mobility by 2030.

The company aims to expand the usage of vehicles on a shared or rental basis and also generate employment opportunities by focusing on sustainable transportation.

Sanjeev Kumar, who founded Malbork Technologies Pvt Ltd on 5th Mar 2018, and is CEO, said in this collaboration “we are creating a sustainable transportation model by deploying zero-emission electric cars and employing lower-income community members. In partnership with our EV manufacturers, fast charging partners, the community of drivers and local government bodies, we are increasing the number of EVs on the road and have plans to expand our services across multiple cities”.

What do you think?

Written by Ravi Tilekar


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